How to Engage in the Comments: A Journalist’s Guide

This guide will help journalists interact with the audience, deal with abuse, and find real value in the comments.

There are at least four good reasons for a journalist to engage in the comments on their articles.

  1. To improve the quality of the comments
  2. To create a loyal audience for your work
  3. To increase people’s trust in your work
  4. To find new story ideas, sources, connections

Read the original on the Coral Project, here.

What advice would you give to journalists on how to engage in the comments? Have you had any particularly successful interactions? Let me know below!



Program Manager @ Google. I write stories around: Design, Community, Product, Sustainability, Philosophy, Work, Career.

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